Producing digital advertising at global scale has become less about one standout campaign and more about volume, speed, and consistency. For consumer brands operating across dozens of markets, the challenge is not creativity alone, but how to keep content flowing without repeating expensive production cycles. That pressure is pushing some large companies to test where…
Artificial intelligence and big data are reshaping digital marketing by providing new insights into consumer behaviour. The technologies allow marketers to create more personalised and effective strategies. As the digital world evolves, businesses must adapt to stay competitive. Rainmaker is an AI marketing agency that uses artificial intelligence and big data to enhance digital marketing…
Aura is introducing its newest model, the $499 Ink frame, which brings a 13-inch color e-paper display to the company’s otherwise LCD-based lineup. The technology, similar to that found in the Kindle Colorsoft e-reader, uses a six-color ink system to create the illusion of millions of tones. More importantly, using e-ink technology allows the frame…
